Welcome — I’m a multidisciplinary creative and strategy leader with 14+ years of experience shaping design initiatives, user experiences, and multichannel campaigns for in-house teams and agencies across diverse industries.

Senior Art Director on an integrated campaign with Target, LEGO, and Marvel celebrating fearless imagination through film, digital, and experiential activations—Clio Award winner and #1 Black Panther market share among retailers.

Senior Art Director with 8 years of experience leading digital and in-store editorial and product imagery—overseeing creative concepts, crew coordination, talent, location scouting, and hair & makeup.

As Lead Product Designer, partnered with business and engineering teams to design and launch an internal iOS app that digitized inventory tracking, significantly improving operational efficiency and employee experience.

Served as creative lead on a pitch-style broadcast show that blended storytelling, competition, and philanthropic impact, spotlighting Black entrepreneurs. Countless nominations and winner of 3 Telly Awards.

Senior Art Director leading Target’s Black Beyond Measure collaboration with Essence to develop an integrated 360° campaign spanning broadcast, digital, and experiential touchpoints.

As Senior Art Director, led brand development, launch campaign, and e-commerce experience for Maddie, a sportswear line by Gen Z influencer Maddie Ziegler—winner of Telly and Shorty Awards.

As Senior Designer, designed and launched holiday-focused digital experiences for Xfinity.com that drove significant conversion growth, collaborating with Steven Spielberg and Goodby, Silverstein & Partners.

Led a team in creating a thoughtful marketing strategy and whimsical visual identity to effectively support and amplify the organization's mission of inspiring individuals to think better, feel better, and do better.

Leveraged insights and industry trends to curate strategic product grids for Target Finds, an inspiration hub with over 4 million monthly visitors showcasing UGC, reactive trends, social stories, and partnerships campaigns.

Senior Art Director on the Target Fun Easter campaign, reimagining seasonal traditions through playful, inventive storytelling across motion, photography, and social media touchpoints.

Collaborated with stakeholders to create high-impact, inspirational digital activations and campaigns that encouraged users to explore cross-category product offerings.

Led lifestyle, dot.com, and social art direction, partnering with stakeholders to create an impactful Autumn campaign that inspired guests to explore cozy, wild, and free-spirited home décor collections.

As Lead Product Designer, led the design of key experiences for Vanguard’s Learn Hub, driving engagement with investor education content and helping the platform achieve a #3 industry ranking.